top of page

Framework and Models 

Having accumulated over 15 years of experience in the direct marketing industry, with no sign of stopping, we have witnessed both commendable and questionable practices within the industry, prompting a necessary revamp. Throughout this time, our primary focus has been on strategic evolution, leading us to develop two enduring frameworks/models. These models are dedicated to rethinking profit models in direct marketing, with a focus on prioritizing charitable impact while ensuring sustainable growth for both charities and marketing companies. 

bottom of page